Marketing Intern

Job Description

Marketing Intern | CubeSmart

The Tone:
This is a hybrid internship at CubeSmart, located in Malvern, PA. CubeSmart operates with a culture intentionally built around “genuine care” and the belief that “It’s What’s Inside That Counts,” referring to all team members as “teammates.” This role is crucial for supporting the performance media and SEO/web team, which drives new customer acquisition through an omni-channel strategy and a diversified media mix. The company prides itself on a fun, collaborative, and award-winning environment that fosters rapid growth and industry recognition. Teammates are described as passionate, responsible, and understanding individuals who exhibit a can-do attitude and lead by example, dedicated to both individual and company success.

The TL;DR
• Role: Internship
• Location: Hybrid, Malvern, PA
• Team: Performance media and SEO/web team
• Mission: Drive new customers through an omni-channel strategy and diversified media mix.

What You’ll Actually Do
• Digital Content Creation: Collaborate with internal teammates to create engaging digital content, including campaign creative, video assets, social media content, and compelling ad copy, specifically supporting the creation of videos for Instagram Reels and TikTok.
• Idea Generation: Provide innovative ideas and concepts for social posts, short-form videos (specifically Reels and TikTok), blog content, and other key digital channels to enhance brand presence.
• Influencer Relations: Assist the team in the process of sourcing and vetting potential influencer partnerships to expand brand reach and engagement across target demographics.
• Campaign Optimization: Provide support to the performance media team by producing detailed reports, critically reviewing ongoing campaign performance data, and implementing data-driven optimizations to advertising campaigns.
• SEO & Web Improvement: Conduct ongoing keyword research for both paid search (SEM) and organic search (SEO) campaigns, identifying new discovery opportunities and potential keyword expansion areas, and analyze website performance metrics to uncover new ideas and improve the overall customer experience.

The Must-Haves
• Background: Student or recent graduate pursuing a degree in Marketing, Communications, Business, or a related field.
• Experience: Well-versed and active on various social media platforms, including Facebook, Instagram, Pinterest, and TikTok.
• Skills: Excellent communication skills with the ability to work collaboratively in a cross-functional environment; strong analytical and problem-solving abilities; keen enjoyment for using data to derive actionable conclusions.