Intern, Retail Marketing, APAC

Job Description

About The Walt Disney Company

The Walt Disney Company is a global entertainment and media powerhouse, known for its iconic brands like Disney, Pixar, Marvel, Star Wars, 20th Century Studios, and National Geographic. They are dedicated to creating stories that entertain, inform, and inspire audiences worldwide. Innovation, imagination, and inclusion are at the core of their values, shaping the experiences they deliver and driving their success. Their global reach and commitment to collaboration foster an inclusive employee experience that prioritizes continuous learning, development, and achievement.

Job Description: Intern, Retail Marketing, APAC

This internship offers the opportunity to contribute to the success of Disney Consumer Products (DCP) in the Asia Pacific region. You will be working directly with the regional marketing team, supporting the development and execution of retail marketing campaigns, including eCommerce initiatives.

Responsibilities:

• Campaign Development: Collaborate with managers to create strategic marketing plans and campaigns for the APAC market. Manage the entire campaign process from concept development to pitching and asset creation.
• Asset Creation: Work closely with the creative team and external agencies to develop high-quality retail marketing materials. This may include design layouts, PowerPoint/Keynote presentations, merchandise mockups, event layouts, online content, and marketing collateral.
• Campaign Ideation: Generate innovative marketing ideas that align with business objectives and resonate with Gen Z audiences.
• Collaboration and Communication: Consolidate APAC retail marketing updates for the global team. Compile post-campaign decks for all APAC markets. Write compelling copy for social media, marketing proposals, and other marketing materials.
• Stay Current: Keep up-to-date on the latest marketing trends in design, eCommerce, digital marketing, consumer products, and brand experiences.
• Administrative Support: Assist the marketing team with daily administrative tasks.

Requirements:

• Currently pursuing a bachelor’s degree in Marketing or Business
• Strong understanding of basic marketing principles
• Passionate about the Disney brand portfolio and brand-related activities
• Enthusiasm for creating marketing campaigns for Gen Z audiences
• Strong interest in the marketing industry and its best practices
• Knowledge of the consumer products and retail industry, including eCommerce and digital marketing
• Familiarity with major social media platforms
• Excellent verbal and written communication skills
• Strong attention to detail and organizational skills, with proven ability to meet deadlines
• Collaborative and professional approach
• Ability to work independently and take initiative
• Creative problem-solving skills
• Proficient in MS Office Suite (Word, Excel, PowerPoint) and Keynote for Mac

This full-time internship opportunity is available between January and June 2025. You must be an undergraduate student who will not have graduated by the start of the internship. Please indicate your internship availability, expected graduation date, and any relevant marketing portfolio links in your resume and application.

Please note that only shortlisted candidates will be contacted.

The Walt Disney Company is an Equal Opportunity Employer committed to building a diverse and inclusive team.