Digital Marketing Intern
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Job Description
About Company:
• Front Row: A leading 360 full-service digital marketing group specializing in the beauty industry. They are NOT hiring directly for this internship.
• Lensa: A career site that promotes jobs on LinkedIn for direct clients, recruitment ad agencies, and marketing partners. Lensa partners with DirectEmployers to promote this job for Fortress Brand.
• Fortress Brand: The company that Front Row is working for.
Job Description:
This is a hands-on, unpaid (class credit only), 15 hours/week, 4-month long internship at Front Row, a digital marketing group specializing in the beauty industry. The intern will be working with some of the biggest Beauty Brands in the world and will focus on digital marketing tasks, with a strong emphasis on social media content.
Key Responsibilities:
• Account Management & Social Media:
• Assist with day-to-day administrative and project-specific tasks.
• Monitor metrics for content, campaigns, and social media ad activations.
• Review aggregated data using social measurement tools and report on insights for client-facing reports.
• Schedule and manually post platform-specific content.
• Conduct regular trend checks and stay up-to-date on app updates.
• Contribute to content strategy and brainstorm sessions.
• Use Google Suite to support team operations.
• Content Creation & Community Management:
• Draft captions and support social media copywriting.
• Help track brand mentions and sentiment across platforms.
• Engage with communities across social platforms, maintaining brand voice.
• Provide insights for client-facing reports using social listening and analytics tools.
• Influencer & Partnership Management and Social Listening:
• Actively monitor and engage with online community, maintaining brand voice and expertise.
• Research potential content creator partners.
• Ideate potential content ideas, keeping a pulse on trends in the social media & beauty industries.
• Assist in contracting & briefing paid content creators for brand partnerships.
• Support briefing, contracting, and organizing shipments for influencer campaigns.
• Track influencer trends and ideate relevant creator content strategies.
Requirements:
• Must be enrolled in a 4-year university and eligible to receive college credit to apply.
• 15 hours/week commitment, with work schedule determined upon hire.
• A strong passion for beauty, social media, and digital marketing.
Benefits:
• College Course Credit
• Professional Work Experience
• In Person Mentorship
