Digital Marketing Intern

Job Description

About the Company:

Compass Group is a leading global foodservice and support services company committed to creating a positive impact on people’s lives. They offer a variety of career opportunities with competitive wages, benefits, and perks like Instapay. They emphasize learning, growth, and meaningful impact in their work environment.

Job Description:

This Digital Marketing Intern position involves working closely with San Jose State University Dining Services and the Boost Marketing Team to promote the Boost mobile ordering app on campus. The intern will be responsible for driving app awareness, adoption, and usage through various marketing strategies, including:

• Marketing Campaigns: Developing and executing campaigns to reach students and promote the Boost app.
• Social Media: Creating engaging content for social media platforms, managing social media calendars, and promoting the app through various social channels.
• Experiential Marketing: Assisting in planning and hosting Boost tabling events to engage students directly.
• Marketing Research: Conducting surveys to gather insights about student preferences and needs.
• Reporting and Analysis: Tracking key marketing metrics, analyzing data, and reporting on the effectiveness of marketing efforts.

This internship provides real-world marketing experience and exposure to various Boost teams, including Marketing, Product, UX, and Data Analytics. It’s a great opportunity for those interested in marketing, communications, or technology.

Key Requirements:

• Excellent written and verbal communication skills
• Customer service experience
• Knowledge of social media platforms and content creation
• Good interpersonal skills
• General interest and knowledge of marketing and technology
• Prior marketing-related experience is a plus

Learning Objectives:

• Learn how to track KPIs and analyze data for marketing decision-making
• Develop marketing plans and implement them effectively
• Gain proficiency in using multiple platforms and strategies for brand promotion
• Understand the intricacies of mobile ordering implementation on a university campus
• Become digitally certified by Compass Digital
• Acquire comprehensive knowledge of mobile ordering integrations and offerings

This internship is a chance to gain valuable skills and make a real impact on a popular mobile ordering platform.