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Digital Marketing Intern
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Job Description
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Digital Marketing Intern
- Department: Encap Sales Agri Non Exempt
- Location: Montvale, NJ
Company Overview: Balchem
Balchem is dedicated to enhancing global health through trusted, innovative, and science-based solutions for nutritional needs. With approximately 1,400 employees worldwide, Balchem provides exceptional service, quality, and technology to help customers succeed. Founded in 1967 and publicly traded on Nasdaq (symbol -BCPC-), Balchem’s corporate headquarters are in Montvale, New Jersey, supported by a broad network of sales offices, manufacturing sites, and R&D centers primarily in the U.S. and Europe. The Company operates through three key business segments: Human Nutrition and Health, Animal Nutrition and Health, and Specialty Products.
Position Summary
Balchem is seeking a highly motivated and detail-oriented Digital Marketing Intern to collaborate closely with the Marketing Specialist. This role offers an exceptional opportunity for hands-on experience in the creation, execution, and analysis of diverse digital marketing initiatives, including social media, email marketing, and newsletters. The intern will also gain exposure to back-end performance tracking and reporting. The ideal candidate will be curious, creative, analytical, and possess a strong interest in digital marketing.
Essential Functions
Content Creation & Execution
- Support the development and scheduling of engaging social media content across key platforms such as LinkedIn, Facebook, Instagram, and TikTok.
- Assist with drafting, formatting, and deploying effective newsletters and email marketing campaigns.
- Help ensure all content strictly adheres to brand guidelines, messaging consistency, and campaign objectives.
Marketing Operations & Analysis
- Support comprehensive back-end analysis of marketing performance metrics across social media, email, and newsletters.
- Track and report on crucial Key Performance Indicators (KPIs) including engagement rates, email open rates, click-through rates, and conversions.
- Assist in maintaining performance dashboards and organizing data for ongoing reporting and specific campaign analyses.
Collaboration & Support
- Work closely with the Marketing Specialist to execute integrated marketing campaigns seamlessly.
- Assist with the management of content calendars, campaign timelines, and digital asset organization.
- Conduct basic research on emerging trends, competitor strategies, and best practices within the digital marketing landscape.
Requirements
- Currently pursuing or recently completed a degree in Marketing, Communications, Business, or a related field.
- Strong written communication skills and exceptional attention to detail.
- Familiarity with prominent social media platforms (e.g., LinkedIn, Instagram, Facebook, TikTok).
- A basic understanding of email marketing tools (e.g., Mailchimp, HubSpot) and analytics platforms (e.g., Google Analytics) is a significant plus.
- Comfortable working with data, spreadsheets, and performance reports.
- Highly organized with the proven ability to manage multiple tasks and deadlines effectively.
- Curious, proactive, and genuinely eager to learn and contribute.
- Possesses a creative mindset coupled with strong analytical thinking abilities.
- A collaborative team player with excellent interpersonal skills.
Compensation
The expected hourly rate range for this position is $20 – $25 an hour.
Commitment to Diversity & Inclusion
Balchem is deeply committed to fostering a workplace culture that values and actively promotes diversity, inclusion, equal employment opportunities, and a work environment free of harassment and hostility.
