Digital Marketing Intern

Job Description

About the Company

Kaili Woop is a multidisciplinary art and design brand that specializes in original fine art, wearable pieces, and creative services. The brand is rooted in traditional printmaking techniques.

• Location: Based in Astoria, Queens, New York.
• Mission: To transform everyday items into playful, one-of-a-kind works of art that celebrate individuality, creativity, and accessibility.
• Founding: Established in 2020.
• Brand Identity: Since its founding, Kaili Woop has evolved into a bold, unapologetic brand that aims to inspire through self-expression and artistry.

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About the Job: Digital Marketing Intern (Fall 2025)

This is a remote, unpaid internship designed for individuals seeking hands-on experience in digital marketing, social media management, and grassroots brand building. Academic credit is available if applicable.

• Job Title: Digital Marketing Intern
• Location: Remote
• Duration: Approximately September 1 – December 1, 2025
• Commitment: 10 – 15 hours per week
• Compensation: Unpaid (Academic credit available if applicable)
• Reports To: Founder/Creative Director

Internship Overview:

The Digital Marketing Intern will play a key role in growing Kaili Woop’s digital presence, engaging with leads, and helping shape the brand’s voice. This role is ideal for a passionate, driven individual eager to learn.

Key Responsibilities:

1. Social Media Management (3-5 hours/week):
• Maintain and schedule content on Instagram, Facebook, TikTok, Twitter, and LinkedIn using Business Suite and other in-app tools.
• Edit and prepare content for posting, including captions, audio, thumbnails, and sizing.
• Actively engage with accounts daily to increase visibility and grow the follower base.
• Participate in engagement groups and manage inbox responses promptly.

2. Lead Outreach & Follow-Up (3 hours/week):
• Communicate with potential clients via direct messages, emails, and lead platforms like Gigsalad.
• Send weekly follow-up messages and maintain strong digital engagement.
• Identify new potential leads and contribute to growing the outreach list.

3. Database Management & Research (3-5 hours/week):
• Maintain and organize the lead/contact database using Google Sheets.
• Research and compile contact information for local businesses, art organizations, and relevant audiences.
• Assist in preparing lists for newsletters and outreach campaigns.

4. Team Collaboration (1 hour/week):
• Attend weekly Zoom check-in meetings to reflect on progress, set new goals, and align on strategy.
• Participate in a monthly one-on-one performance check-in.
• Contribute candid feedback and creative ideas during strategy sessions.

Learning Objectives:

By the end of the internship, the intern will:

• Develop professional communication and outreach skills.
• Learn to build and analyze consumer profiles.
• Gain experience using data analytics tools within social media and spreadsheets.
• Understand the role of copy in marketing and storytelling.
• Acquire knowledge of newsletter platforms (Mailchimp, Klaviyo).
• Learn to manage marketing tasks in a startup environment.
• Develop skills in marketing via non-traditional platforms like LinkedIn and Gigsalad.

Who You Are (Qualifications):

• Traits Valued:
• Self-starter with strong initiative and a collaborative mindset.
• Passionate about creativity, branding, and digital storytelling.
• Eager to learn and open to feedback.
• Communicative, honest, and comfortable voicing ideas and concerns.
• Responsible, punctual, and professional in virtual settings.
• Skills & Interests:
• Experience managing or creating content for social media platforms.
• Interest in marketing, particularly within art/fashion sectors.
• Strong organizational and critical thinking skills.
• Basic knowledge of Google Workspace (Sheets, Docs, Calendar).
• Bonus Skills: Experience with copywriting, content scheduling, Canva, Illustrator/Photoshop, and lead databases.

What You’ll Gain:

• Hands-on experience in digital marketing within a growing startup.
• Deeper understanding of audience growth, lead generation, and data analytics.
• Portfolio-worthy work and references for future career opportunities.
• Potential for contract work with Kaili Woop following successful internship completion.
• Direct mentorship and regular feedback from the founder.

Important Dates:

• Start Date: Week of September 1, 2025 (Orientation).
• End Date: Week of December 1, 2025 (Exit Interview & Wrap-Up).
• Meetings: Weekly team meetings held via Zoom; Monthly one-on-one performance check-ins.

To Apply:

Please email your resume and a short note about your interest in working with Kaili Woop to info@kailiwoop.com.
• Subject Line: Digital Marketing Intern – Fall 2025
• Applicants may be asked to participate in a Zoom interview.