Digital Marketing and Social Media Intern
Are you applying to the internship?
Job Description
About Company
Lensa is a career site that facilitates job seekers in finding employment in the US. It operates as a platform for job promotion, not as a staffing firm or direct employer. Lensa advertises jobs on LinkedIn on behalf of its direct clients, recruitment ad agencies, and marketing partners. For this specific role, Lensa is partnering with DirectEmployers to promote the job for Fortress Brand.
The actual company offering this internship is Front Row, which is a leading 360 full-service digital marketing group specializing exclusively in the beauty industry. They are known for working with some of the biggest beauty brands globally. Their online presence includes their website (frontrowgroup.com) and Instagram page (@thefrontrowgroup), which showcase their work and company culture.
Job Description, Detailed
This is an unpaid, class credit-based internship designed for individuals with a strong passion for beauty, social media, and digital marketing. It offers a hands-on experience in a fast-paced, creative, and collaborative environment within the digital beauty category.
Internship Details:
• Type: Unpaid Internship (for class credit)
• Duration: 4 months
• Commitment: 15 hours per week (schedule determined upon hire)
• Focus: Digital Marketing, with a strong emphasis on social media content.
• Environment: Fast-paced, creative, collaborative, working with major global beauty brands.
Job Responsibilities:
The internship covers a wide range of digital marketing tasks, primarily divided into three key areas:
1. Account Management & Social Media:
• Assisting the team with day-to-day administrative and project-specific tasks.
• Monitoring performance metrics for content, campaigns, and social media ad activations.
• Reviewing aggregated data using social measurement tools and contributing to insights for client-facing reports.
• Scheduling and manually posting platform-specific content.
• Conducting regular trend checks and staying updated on app features.
• Contributing to content strategy and brainstorm sessions.
• Using Google Suite to support team operations.
2. Content Creation & Community Management:
• Drafting captions and supporting social media copywriting efforts.
• Helping to track brand mentions and sentiment across various platforms.
• Engaging with online communities across social platforms while consistently maintaining the brand’s voice.
• Providing insights for client-facing reports using social listening and analytics tools.
3. Influencer & Partnership Management and Social Listening:
• Actively monitoring and engaging with the online community, ensuring brand voice and expertise are maintained.
• Researching potential content creator partners.
• Ideating potential content ideas, staying current with trends in the social media and beauty industries.
• Assisting in the contracting and briefing process for paid content creators for brand partnerships.
• Supporting the briefing, contracting, and organizing shipments for influencer campaigns.
• Tracking influencer trends and ideating relevant creator content strategies.
Requirements:
• Must be enrolled in a 4-year university.
• Must be eligible to receive college credit for the internship.
• Ability to commit to 15 hours per week.
• A strong, demonstrable passion for beauty, social media, and digital marketing.
Benefits:
• Opportunity to earn College Course Credit.
• Gain invaluable Professional Work Experience.
• Access to In-Person Mentorship.
