Digital Content Marketing Intern
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Job Description
About Launch That:
Launch That is a digital marketing company founded in 2007 and located in downtown Orlando. They have a team of nearly 100 digital, tech, creative, and content professionals. The company invests in its people, work, and community, and offers a hybrid work model with in-office work on Tuesdays, Wednesdays, and Thursdays, and remote work options on Mondays and Fridays. They provide a comprehensive benefits package, including fully paid employee-only medical coverage, disability insurance, competitive compensation, paid time off, parental leave, a 401(k) plan, and paid volunteer opportunities. They also offer a company-wide holiday break from December 24th to January 1st.
About the Digital Content Marketing Internship Role:
This is a 4-month paid internship ($13.00/hour) at Launch That, offering hands-on experience in digital marketing. The intern will work up to 29 hours per week in a hybrid flexible workplace environment, and is responsible for executing digital marketing initiatives, under general supervision, across one or more of Launch That projects.This Intern is also responsible for guaranteeing that content written for Annuity.org and RetireGuide is clean, clear, and accurate.
Day-to-Day Responsibilities:
• Content:
• Fact-check articles for accuracy.
• Spot and fix inconsistencies in style, tone and message.
• Ensure content adheres to style guidelines.
• Improve sentences for readability and concision.
• Correct errors in grammar, punctuation and spelling.
• Ensure content logically and clearly communicates information to the targeted audience.
• Marketing:
• Assists in the execution of some digital marketing strategies.
• Assists in some data aggregation for digital marketing reports.
• Basic understanding of marketing tools.
• Assists in completing SEO tasks related to page production (competitor research, keyword research, content strategy, page tagging, QC, etc.) and social media engagement (responding to comments, creating and scheduling social posts).
Qualifications & Skills:
• Previous internship or work experience in a professional editing environment.
• Passion for grammar and accuracy.
• Exceptional understanding of language with a curiosity for knowledge and a meticulous eye for detail.
• Mastery of AP style.
• Passion for digital content marketing and desire to learn something new each day.
• Proficient in G Suite.
• Ability to meet deadlines.
• Ability to write easy-to-understand social posts and reports.
• Ability to build positive relationships with others – a team player.
• Intrinsically motivated to create the best content on the web.
• Ability to adopt and implement company style guidelines.
• Agility and adaptability in a fast-paced environment.
• Excellent verbal and written communications skills.
• Expertise/skills with both learning and sharing.
• Professional and adept, with the ability to embrace technology and automation.
• Ability to problem-solve, prioritize, and analyze tasks.
• Adept at taking direction and applying it with accuracy and innovation.
Bonus Skills:
• 1 year+ of demonstrated experience in organic (SEO) marketing, social media marketing and/or email marketing
• Responsible for basic SEO, email marketing or social media tasks
• Pursuing additional education in Marketing/Digital Marketing – this could be Bachelor’s degree, online certificate courses, etc
• Passionate about sharing digital marketing insights with others
• Familiarity with SEO tools such as Screaming Frog, SEMRush, Ahrefs, Majestic, etc.
• Experience with MailChimp, Campaign Monitor or other email marketing software
• Experience managing a professional social media account.
• Experience working in a content management system such as WordPress.
