Academic Year Intern – Peacock Performance Marketing
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Job Description
About the Company:
NBCUniversal is a leading global media and entertainment company creating and distributing world-class content across film, television, streaming, theme parks, and consumer experiences. They own and operate prominent brands such as NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, Bravo, USA Network, and Peacock (their streaming service). Their operations encompass Universal Filmed Entertainment Group, Universal Studio Group, and Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation and is committed to community engagement and fostering an inclusive workplace culture. Importantly, Comcast NBCUniversal plans to spin off a new publicly traded company (SpinCo) in 2025, encompassing most of its cable television networks (including USA Network, CNBC, MSNBC, and others) and digital assets like Fandango and Rotten Tomatoes.
Job Description: NBCUniversal Academic Year Internship Program
This paid internship program offers students a two-semester immersive experience within NBCUniversal’s Media Group. Interns contribute to meaningful projects, gaining hands-on experience and mentorship. The program provides benefits including paid time off for various reasons (mental health, exams, personal holidays), robust networking and development opportunities, a free Peacock subscription, and free Universal Parks admission.
Program Details:
• Application Period: April 21 – May 9, 2024 (may close early)
• Program Dates: September 15, 2025 – April 17, 2026
• Time Commitment: 16-24 hours/week (flexible to accommodate coursework)
• Location: New York, NY
• Application Requirements: Resume, cover letter highlighting interest in NBCU and specific areas, unofficial transcript.
Specific Internship Opportunity: Peacock Performance Marketing
This internship within the Peacock Performance Marketing team provides hands-on experience in digital marketing, analytics, and data-driven decision-making. Responsibilities may include:
• Assisting in planning and optimizing performance marketing campaigns across paid social, paid search, and programmatic media.
• Collaborating on creative development for ad campaigns.
• Tracking creative approvals and asset management.
• Analyzing campaign performance metrics and identifying areas for improvement.
• Reviewing media partner proposals.
• Working with cross-functional teams to align marketing initiatives with business goals.
Qualifications:
• Basic Requirements: Actively enrolled in a degree-granting program (September 2025 – April 2026), sophomore standing or higher (30 credits minimum), authorized to work in the US without sponsorship, availability for 16-24 hours/week in NYC. December 2025 graduates are ineligible.
• Desired Characteristics: Junior or senior standing preferred, GPA 3.0 or higher, experience/interest in social media marketing, asset operations, media planning, project management, or data analysis. Familiarity with platforms like Google Ads and Meta Ads Manager is a plus.
• hourly Rate: $17.50 (undergraduate), $25.00 (graduate).
Important Note: While hired as an NBCU intern, the internship and responsibilities may transfer to SpinCo following the company’s planned spin-off.
