Affinity Group

Affinity Group provides comprehensive sales planning, culinary support, and store-level merchandising services for the retail and foodservice fresh food channels. We empower brands to build a path to success by leveraging our experienced teams’ expertise and deep understanding of these dynamic markets.

Operating in a collaborative environment, Affinity Group shares strengths, expertise, and resources to benefit clients, customers, and our organization. Our success is driven by highly engaged leaders and tenured sales and culinary talent across North America. We invite you to learn more about how Affinity Group can help your brand thrive.