Paid Media Intern
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Job Description
About KQED:
KQED is a non-profit public media organization serving Northern California. Their mission is to provide citizens with the knowledge needed for informed decision-making, facilitate community dialogue, bring the arts to everyone, and engage audiences to share their stories. They also support students and teachers and expose people of all ages to new experiences. KQED strives to create a culture of human dignity, equity, and belonging, reflecting the diversity of the Bay Area in their storytelling. They are committed to being a community-supported alternative to commercial media. The organization values the contributions of marginalized people, including Black, Indigenous, and all people of color, people with disabilities, and LGBTQIA+ people. KQED requires employees to be fully vaccinated against COVID-19.
Job Description: Paid Media Intern
This is a paid internship ($19.18/hour, 16 hours/week) running from July 7th, 2025, to December 19th, 2025. The internship involves supporting the Marketing team in its efforts to build a new generation of public media supporters. The role requires working both in KQED’s newly renovated headquarters and in the field.
Responsibilities:
• Assist the Marketing Manager with the execution of KQED’s owned and earned digital channels (e.g., Google Grants via Google Ads, house ads on KQED.org).
• Build and execute creative paid advertising campaigns across platforms (e.g., Meta, Google Ads, CTV).
• Conduct research on digital marketing trends and paid media best practices.
• Identify opportunities to optimize paid marketing campaigns and test new tactics.
• Support reporting by pulling campaign performance data from platforms like Google Analytics.
• Document paid media processes and help build standard operating procedures, templates, and playbooks.
• Support the Marketing team in day-to-day tasks related to paid campaign execution.
• Track deliverables and campaign deadlines.
• Perform other duties as assigned.
Required Skills and Experience:
• Proficiency in G-Suite.
• Strong communication and organizational skills.
• Detail-oriented and analytical approach.
• Experience in paid advertising strategies and platforms.
• Interest in data-driven decision-making.
• Curiosity and a growth mindset.
• Pursuing a degree in Marketing, Advertising, Business, Economics, or a related field—or equivalent work experience.
• Experience using paid media platforms for advertising (Meta ads, Google Ads, etc.).
• Interest in nonprofit or public media marketing.
• Experience with campaign reporting or data visualization (e.g., Google Analytics 4, Excel, Google Sheets).
The application deadline is Friday, May 16th, 2025.
