Account-Based Marketing (ABM) Intern

Job Description

About Snowflake:

Snowflake is a cloud-based data platform company that built a data platform designed for the cloud, offering effective, affordable, and accessible solutions for all data users. Their vision is a world with endless insights, tackling today’s challenges and revealing tomorrow’s possibilities. They’ve engineered their platform to power the Data Cloud, enabling thousands of organizations to unlock data value with near-unlimited scale, concurrency, and performance.

Job Description: Account-Based Marketing (ABM) Intern

Snowflake is seeking a highly motivated and detail-oriented Account-Based Marketing (ABM) Intern to support their ABM team. This is a paid, full-time internship offering post-internship career opportunities.

Responsibilities: The intern will contribute to the development and management of multi-touch field-based programs that drive awareness and accelerate sales opportunities. This will involve cross-functional collaboration with Sales, Sales Development, and Campaign Marketing teams to plan and execute impactful initiatives. Specific tasks include:

• Campaign Development: Creating high-impact, unique 1:1 campaigns. This includes tailoring messaging for specific accounts and audiences.
• Targeted Advertising & Prospecting: Managing targeted advertising efforts (paid social, etc.) and coordinating prospecting strategies.
• Digital Marketing: Developing custom digital landing pages and multi-threaded engagement strategies.
• Account Research: Conducting thorough research on target accounts.
• Event Marketing: Supporting event marketing activities.
• Data Analysis: Using SQL to analyze marketing performance and run queries on marketing data.

Qualifications:

• Must be actively enrolled in an accredited college/university program during the internship.
• Undergraduate or graduate student status.
• Preferred coursework in Marketing, Communication, Business Administration, or a related field.
• Technical experience or familiarity with AI concepts and their application in marketing is preferred.
• Basic coding knowledge (SQL) for marketing data analysis is required.
• Strong project management and time management skills.
• Creative problem-solving abilities.
• Ability to thrive in a fast-paced, dynamic environment with shifting priorities.
• Experience or knowledge of current marketing trends, tools, and media (online & offline).
• In-office presence required 3 days per week.

What You Will Learn:

• Cross-functional collaboration with various teams (Sales, Field Marketing, Partner Marketing, Sales Development).
• Hands-on experience in tailored messaging, targeted advertising, contact discovery, custom landing pages, account research, event marketing, and coordinated prospecting.
• Data querying in SQL.
• Marketing operations and campaign execution within a high-growth, data-driven organization.
• Opportunities to contribute and influence campaign development.

Compensation & Benefits: The internship offers a competitive hourly rate ($26.00 – $30.00 per hour, determined by skills and experience) and a benefits package including medical, dental, vision, life, and disability insurance; flexible spending & health savings account; employee assistance program; and other company benefits.