Director of External Communications

Job Description

Director, External Communications | Xometry

The Tone:
This is a full-time role at Xometry, located in a hybrid capacity within the USA. Xometry powers industries by connecting people with ideas to manufacturers, utilizing a digital marketplace for global manufacturing capacity. This role is critical for running the engine behind Xometry’s earned media and external storytelling, shaping its corporate narrative, and building its communications program.

The TL;DR
• Role: Full Time
• Type: Full-time
• Location: Hybrid – USA
• Pay: $150000–$175000 yearly
• Team: Reports to the VP, Communications, on a rebuilding team
• Mission: To transform the corporate narrative into consistent, impactful external communications and earned media.
• Tech Stack: AI-enabled workflows, modern media measurement tools

What You’ll Actually Do
• Earned Media Program: Own the proactive media plan and its execution across business, financial, tech, and trade press, including announcements, pitches, and reporter relationships.
• Narrative in Action: Apply the VP’s message house to every external touchpoint to ensure consistent and on-message announcements, bylines, and spokesperson content.
• Technical and Product Storytelling: Collaborate with Product and Engineering to track the roadmap and translate AI, platform, and marketplace developments into accurate, credible stories with clear proof points.
• Agency Leadership: Manage the PR agency day to day, set outcome-based KPIs (quality coverage, share of voice, message pull-through), and oversee the external communications budget.
• Executive and Spokesperson Support: Draft bylines, speaking submissions, and media briefing materials for company leaders, and prepare them for interviews under the VP’s direction.

The Must-Haves
• Background: Director-level experience in corporate communications or public relations, with a focus on earned media.
• Experience: 10+ years in corporate communications or public relations, a track record of winning earned media in competitive categories, and a technology company and B2B background; public-company exposure preferred.
• Skills: Exceptional writing with a strong portfolio of announcements, bylines, and narrative work; ability to translate complex technical subjects (AI, software, marketplace dynamics) for non-technical audiences; experience managing PR agencies, KPIs, and budgets, and working with Investor Relations, Finance, and Legal in a public-company setting.
• Bonus: Exposure to manufacturing, industrial, or supply chain markets, or regulated industries; fluency with AI-enabled communications workflows and modern media measurement tools; experience working across distributed, global teams.