Marketing Management Trainee Program – Digital Marketing

Job Description

2027 Management Trainee Program – Digital | L’Oréal

The Tone:
This is a full-time, two-year Management Trainee program at L’Oréal, operating on a hybrid model in U.S. hubs including New York, NY, Clearwater, FL, and El Segundo, CA. As the world’s #1 beauty company with over 40 diverse brands, L’Oréal shapes the future of beauty through a commitment to diversity, sustainability, innovation, and well-being. This program offers ambitious graduates the opportunity to launch their career, gain hands-on experience in digital marketing, and develop into the next generation of leaders who will drive real impact.

The TL;DR
• Role: Early Career
• Type: Full-time
• Location: Hybrid – New York, NY
• Pay: $89500 yearly
• Team: Placement within a marketing team in one of L’Oréal’s four divisions.
• Mission: Own digital and e-commerce responsibilities to drive brand growth and ‘create the beauty that moves the world’.
• Tech Stack: GA4, Salesforce

What You’ll Actually Do
• Digital Strategy: Own day-to-day digital and e-commerce responsibilities for a specific brand, from consumer insights to campaign execution.
• Project Leadership: Lead strategic projects from initial insight to final recommendation, presenting directly to senior leaders.
• Cross-Functional Collaboration: Work with Digital, Supply Chain, Finance, R&I, and Sales to understand how each function shapes a brand’s business.
• E-Commerce Optimization: Improve the digital shelf presence across platforms such as Amazon, TikTok Shop, Sephora.com, and DTC sites.
• Performance Marketing & Analytics: Plan and analyze paid social, search, and programmatic campaigns, and measure digital performance and ROI.

The Must-Haves
• Background: An ambitious student enrolled in a 4-year college/university, graduating December 2026 – July 2027, with a minimum 3.5 GPA.
• Experience: No prior industry experience is required; must be able to start full-time in September 2027 upon graduation.
• Skills: E-Commerce Strategy, Performance Marketing, Marketing Analytics, Social Media Management, Digital Content Creation.
• Bonus: Curiosity for trends, participation in the BRANDSTORM youth innovation competition.