General Manager

Job Description

General Manager | Club Pilates

The Tone:
This is a full-time role at Club Pilates/Riser Fitness, located in Anaheim Hills, CA. Club Pilates, part of the growing boutique fitness industry, offers group reformer classes and is known for its comprehensive Teacher Training Program. Riser Fitness, a multi-unit operator, develops and manages Club Pilates studios across multiple states. This role is essential for overseeing all studio functions, driving membership growth, and ensuring a vibrant, service-focused environment where members are supported on their fitness journey.

The TL;DR
• Role: Full Time
• Type: Full-time
• Location: In-person, Anaheim Hills, CA
• Pay: $70304–$88304 yearly
• Team: Reports to District Manager & Director of Sales
• Mission: This person owns the growth and operational excellence of the studio, ensuring high membership retention and a positive community experience.
• Tech Stack: ClubReady, Studio software

What You’ll Actually Do
• Sales Strategy & Execution: Lead all sales efforts, including executing lead generation via grassroots marketing and networking, implementing sales processes for intro classes, driving membership growth, and developing strategies to prevent member attrition to competitors.
• Team Leadership & Development: Hire, train, and supervise Sales Associates, manage staff schedules, hire and manage instructors at the studio, and review instructor evaluations to assist in mentorship or disciplinary actions as needed.
• Operational Oversight: Oversee all studio functions, ensuring retail products are stocked with accurate inventory counts, maintaining cleanliness and organization of the studio, managing administrative supplies, and collecting outstanding dues.
• Customer Experience: Independently make decisions related to high-level customer service, enforce Club Pilates policies and procedures, and ensure all forms and studio literature are stocked and visible.
• Marketing & Financial Management: Strategically manage marketing campaigns to generate leads for the studio, schedule and participate in networking and community events, and utilize proficiency in ClubReady for revenue and attendance reports.

The Must-Haves
• Background: This managerial role requires the ability to oversee all studio functions and direct the work of all employees, utilizing discretion and independent judgment in personnel management.
• Experience: Requires 2+ years of retail/service sales or fitness sales experience. Candidates must be confident in generating personal sales and training Sales Associates, with the ability to manage and drive four distinct revenue streams: memberships, retail, private training, and teacher training.
• Skills: Strong communication and interpersonal skills are essential for interactions in person, on the telephone, and via email, alongside solid writing and grammar abilities. Proficiency with computers and studio software like ClubReady is required for data management, reporting, and managing schedules, all while maintaining high organization, attention to detail, and the ability to prioritize and meet deadlines.
• Bonus: While not required, an affinity and passion for fitness, or prior experience and knowledge of Pilates, is preferred.