Influencer Marketing Intern

Job Description

Influencer Marketing Intern | Bloom Nutrition

The Tone:
This is a paid, part-time internship at Bloom Nutrition, located in Austin, TX, requiring 14-21 hours of onsite presence weekly for three months, starting immediately. Bloom Nutrition, founded by renowned fitness influencer Mari Llewellyn, is a rapidly expanding wellness brand dedicated to providing premium supplements, vitamins, and beauty essentials that promote women’s health holistically. The company’s success has earned it recognition, including Forbes 30 under 30 and LinkedIn’s Top Start-Ups. This role is crucial for growing brand awareness, driving engagement, and increasing conversions through effective influencer marketing, contributing to Bloom’s continuous expansion and growth within a tight-knit, creative, and high-performing team environment.

The TL;DR
• Role: Internship
• Type: Part-time (14-21 hours/week)
• Duration: 3 months, starting ASAP
• Location: In-person, Austin, TX (2-3 times/week)
• Team: Reports to the Head of Influencer Marketing and the Influencer Team.
• Mission: Drive influencer awareness, traffic, engagement, and conversion by supporting marketing campaigns.

What You’ll Actually Do
• Scout: Identify and research new influencers to support various Bloom product campaigns across platforms like TikTok and Instagram.
• Maintain: Assist the Influencer Team in fostering and maintaining positive relationships with key influencers.
• Prepare: Build comprehensive influencer lists for gifting initiatives and physically package and create PR boxes.
• Facilitate: Support the seamless execution of planned influencer marketing campaigns from start to finish.
• Report: Organize and assimilate influencer insights and data, assisting in weekly reports and analyzing findings to refine future campaigns.

The Must-Haves
• Background: Currently enrolled as an undergraduate student, specifically a Junior or Senior, with a strong natural interest in social media trends and the influencer landscape.
• Experience: Possesses previous experience in influencer marketing, with a focus on scouting and outreach efforts, preferably utilizing platforms like TikTok and Instagram.
• Skills: Demonstrates strong organizational abilities, excellent communication skills, and analytical proficiency, coupled with a thorough knowledge of the social media landscape.
• Bonus: Has a keen interest in identifying the perfect influencers who genuinely align with the brand and is thoroughly engaged with TikTok, familiar with its trending sounds, hashtags, and overall culture.