Social Media & Athlete Relations Intern

Job Description

Social Media & Athlete Relations Intern | Electro Gum

The Tone:
This is an unpaid internship opportunity at Electro Gum, located remotely. Electro Gum is a functional chewing gum designed for athletes, specifically packed with electrolytes to fuel performance, focus, and recovery. The company has experienced significant growth, boasting a community of over 9,200 college athlete ambassadors, 134 NBA players, and 28 NFL players. This pivotal role focuses on managing athlete communications and CRM, ensuring every athlete ambassador experiences a seamless, professional, and personal journey with Electro Gum. The intern will serve as the authentic voice of our brand in athlete DMs, playing a crucial part in cultivating our vibrant athlete community and helping to build the future of athlete-first brands.

The TL;DR
• Role: Internship
• Location: Remote

• Mission: To ensure athlete ambassadors experience a seamless, professional, and personal journey with Electro Gum, cultivating a vibrant athlete community.
• Tech Stack: Notion, Social Snowball

What You’ll Actually Do
• Athlete Communication: Respond to athlete DMs daily with accuracy, speed, and professionalism, acting as the primary point of contact for our diverse athlete ambassador network.
• Relationship Management: Maintain strong athlete relationships through clear, supportive, and personal communication, fostering a vibrant and engaged community among athletes.
• Issue Resolution: Efficiently answer frequently asked questions and resolve common athlete questions using provided playbooks, ensuring a consistent and helpful experience for all ambassadors.
• Escalation & Documentation: Quickly escalate unique requests or complex issues to the founding team, while meticulously logging and tracking all athlete interactions within our CRM systems, including Notion and Social Snowball.
• Brand Representation: Represent Electro Gum’s brand voice with energy, positivity, and care, consistently embodying the brand’s values in every interaction and contributing to our athlete-first brand identity.

The Must-Haves
• Background: Early Career professional, demonstrating strong organizational practices, an ability to manage high-volume communications, and a commitment to detail.
• Experience: Proven comfort and proficiency with Instagram DMs and basic CRM tools, ensuring seamless athlete onboarding and accurate interaction tracking.
• Skills: Excellent written English and robust communication skills, combined with unwavering reliability and meticulous attention to detail, particularly in preventing any mistakes during athlete onboarding processes.
• Bonus: A preferred passion for sports, including a familiarity with NIL (Name, Image, Likeness) regulations, and a genuine interest in athlete culture.