Public Relations Development Program

Job Description

Prosek Partners: Public Relations Development Program

At Prosek Partners, the stories we tell impact the global economy. This Public Relations Development Program offers post-graduate students an exciting opportunity to launch their careers in the dynamic field of financial communications. This 6-month program is meticulously designed to train the next generation of PR agency professionals, providing a fast-paced environment where you’ll work alongside some of the biggest household financial services names in the world.

Throughout the program, you’ll develop crucial media relations and writing skills, while gaining an intricate understanding of various sectors including Wall Street, financial technology, B2B, and professional services.

Program Overview and Responsibilities

Real Work Experience

As a Prosek Apprentice, you will engage in hands-on responsibilities, including:

• Developing Media Expertise: Build a strong knowledge of the media landscape by creating media lists, pitching stories, and establishing valuable relationships with journalists.
• News Trend Analysis: Become adept at reading and analyzing news trends, using this insight to develop timely and impactful pitch angles.
• Content Creation: Write compelling content, including messaging, press releases, and pitches, designed to effectively propel your clients’ brands forward.
• Account Execution: Take ownership of every element of account execution, which involves tracking action items, taking thorough notes during internal and client calls, and monitoring team progress related to media opportunities and projects.
• Research Mastery: Participate in the business development process, honing your research skills to become a master researcher.

Professional Development and Training

Prosek’s Boot Camp program offers a comprehensive curriculum, curated and taught by top leaders across the firm on a weekly basis throughout the program. These Boot Camps are designed to educate Apprentices on both PR fundamentals and key client sectors. Topics of education include:

• Writing 101
• Professional Optics
• Capital Markets and Asset Management
• Professional Services and Financial Technology
• Wealth Management and Banking

Internal Network and Support

Prosek Partners is deeply invested in the growth and support of its Apprentices. Each Apprentice is strategically paired with a manager, a media buddy, and a mentor:

• Managers: Responsible for identifying an Apprentice’s strengths, areas for development, and interests to ensure they are provided with the right tools to succeed.
• Media Buddies: Assist Apprentices in navigating the complex financial media landscape and developing robust media relations skills.
• Mentors: Provide essential support to Apprentices as they acclimate to a new environment and corporate culture.

Throughout the Apprentice Program, performance will be continuously assessed to determine readiness for promotion to Assistant Account Executive, taking into consideration individual performance and business needs at the time.

Experience and Qualifications

• Education: Must have completed a BS/BA degree by the start of the program.
• Interest: Strong interest in financial services, professional services, technology, and B2B communications.
• Teamwork: Possess a team player mindset and a willingness to work collaboratively.
• Skills: Solid research and critical thinking skills, along with strong time management and prioritization abilities.
• Attention to Detail: Extreme attention to detail is a must.
• Prior Experience: Prior PR internship(s) are strongly encouraged (but not required).

Salary: $20.00/hour

Our Core Values

• Chemistry, Collaboration and Belonging: Fostering a collegial culture that inspires individuals with diverse perspectives and backgrounds to collaborate towards common goals, both in client work and business development.
• Grit and Hustle: A commitment to hard work, rolling up sleeves, and avoiding shortcuts. We put in the necessary effort to get the job done effectively.
• The Excitement of New Challenges: Viewing challenges as opportunities for learning and growth, motivating us to become the best versions of ourselves for both clients and colleagues.
• A Workplace with Humanity: Recognizing the rigorous demands of our work while also acknowledging life’s stresses. We strive to operate with humanity, creating a safe environment where people enjoy their work and each other’s company.

Our Beliefs on Culture, Diversity & Belonging

We are deeply committed to building a diverse workforce that reflects and embraces diversity in all its forms – including geography, cognitive diversity, race, ethnicity, age, gender identity, sexual orientation, political affiliation, and socioeconomic backgrounds. We believe that teams representing the broader communities where we live and work foster a culture that celebrates creativity, inclusiveness, and teamwork. This diverse perspective enables us to offer dynamic, rich, and nuanced counsel to our global clientele of mature and emerging businesses.

Prosek Partners provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.