Founding Marketing Intern

Job Description

Founding Marketing Intern (Hybrid)

Company: Strengthen Our Bodies (SOB)

Location: New York, NY (Hybrid Role)

Company Description

Strengthen Our Bodies (SOB) is a premium functional wellness brand slated for launch in 2026. We are meticulously crafting a design-forward, performance-driven line of daily wellness shots. Our brand ethos is deeply rooted in the principles of ritual, consistency, and the integration of elevated, high-quality ingredients.

Role Description

As we are currently in our crucial pre-launch phase, we are actively seeking a sharp, creative, and highly organized Founding Marketing Intern to join our team at the ground floor. This is an unparalleled opportunity that goes far beyond typical intern duties; you will be an integral part of our founding team. You will work directly with the company founders, gaining invaluable, real-world exposure to the intricate process of building a modern Consumer Packaged Goods (CPG) brand from its inception to market launch.

What You’ll Do:

• Provide comprehensive support for our social media strategy and execution across key platforms (e.g., Instagram, TikTok).
• Create and edit engaging short-form video content, including Reels, behind-the-scenes glimpses, founder moments, and compelling product storytelling.
• Assist in the development and ongoing maintenance of our content calendar to ensure a consistent and strategic content flow.
• Help draft compelling captions for social media, persuasive email marketing copy, and essential launch materials.
• Conduct in-depth research on emerging trends within the wellness, CPG, and food & beverage industries to inform our strategy.
• Support influencer outreach initiatives and assist in establishing early brand partnerships.
• Participate actively in founder email threads and contribute meaningful insights to marketing strategy conversations.
• Provide support for scheduling, coordination, and light operational tasks as needed.

Who You Are:

• Possess a genuine passion for wellness, the CPG industry, and/or the food & beverage space.
• Demonstrate a strong eye for branding, aesthetics, and visual appeal.
• Comfortable and proficient in navigating and utilizing various social media platforms.
• Exhibit clear, confident, and effective written communication skills.
• Proactive, self-starting, and exceptionally organized.
• Excited by the dynamic environment of startups and the unique challenge of building something impactful from scratch.
• Bonus points if you have experience with any of the following tools or platforms: AI platforms, Canva, CapCut, Adobe Creative Suite, Shopify, Klaviyo, or Meta Ads.

What You’ll Get:

• Compensation: $17-$20 per hour (commensurate with experience).
• Hours: 8-16 hours per week, with flexible scheduling to accommodate your availability.
• College Credit: Available if applicable to your academic program.
• Direct Access: Unfiltered access and direct collaboration with the company founders.
• Resume Defining Experience: Gain invaluable pre-launch experience that will significantly bolster your resume.
• Growth Opportunity: Clear pathway for professional growth and a strong potential for a full-time role as the company scales.