Digital Marketing Specialist Intern

This is an exciting paid internship opportunity for an aspiring Digital Marketing Specialist, offering hands-on experience in managing marketing campaigns for diverse brands. You’ll gain valuable insights into various facets of digital marketing, work closely with a sales team, and develop critical analytical and communication skills.

Compensation

$18/hour

Key Responsibilities

• Campaign Management: Primarily focus on managing digital marketing campaigns for both domestic and global brands.
• Paid Search Marketing: Execute and optimize paid search campaigns across various search engines.
• Social Media Marketing: Develop and manage paid campaigns and organic postings on social media platforms.
• Email Marketing: Design, execute, and analyze email marketing campaigns.
• Search Optimization (SEO): Implement strategies to improve search engine rankings.
• Market Analysis: Conduct general market analysis to identify trends and opportunities.
• Ad & Audience Creation: Create targeted ads and define audiences to achieve specific business objectives.
• Campaign Maintenance & Measurement: Continuously maintain and measure the success of marketing campaigns.
• Reporting & Communication: Clearly communicate campaign outcomes, insights, and recommendations to coworkers and management.
• Sales Team Support: Provide digital marketing guidance and recommendations for premium hosted websites, including participating in conference calls and customer visits with Sandhills sales staff and customers.
• Data Analysis & Reporting: Utilize platforms like Google Analytics for data analysis and report building.
• Adaptability: Be flexible to take appropriate action when emergencies arise.
• Assume other duties as assigned.

Required Skills & Attributes

• Communication: Excellent oral and written communication skills are essential for collaborating with teams, customers, and management.
• Organization: Possess great organization skills to manage multiple tasks and campaigns efficiently.
• Tracking & Follow-up: Demonstrate detailed tracking abilities and follow-up practices to ensure success.
• Teamwork: Ability to work effectively as part of a team while also being able to work independently.
• Deadline Management: Proven ability to work efficiently and effectively under deadlines.
• Flexibility: Adaptable and open to change in a dynamic work environment.
• Results-Oriented: A strong drive to achieve and exceed business objectives.
• Professionalism: Maintain a professional appearance and demeanor.
• Work History: Stable and progressive work history.

Preferred Skills & Experience

• General Marketing Experience: Prior experience in general marketing, with a specific focus on social media and email marketing.
• Marketing Tools Proficiency: Experience using marketing tools such as:
  • Website analytics platforms (e.g., Google Analytics)
  • Search ad manager platforms (e.g., Google AdWords)
  • Social ad manager platforms (e.g., Facebook Ads Manager)
  • Google Search Console
  • Email marketing or marketing automation platforms
• Creativity: A creative mindset to develop engaging marketing content and strategies.

Work Environment & Requirements

• Commute: Ability to commute to the local office as scheduled is required.
• Collaboration: Expected to communicate effectively within a team environment.